Cover Story

Truth About Agents: Agent Income

Back to results index page The industry looks like it’s on its way back up – the average income in 2011 was $95,000, compared to $70,000 in 2010. In addition, by percentage, 21 percent of agents’ annual income is

Truth About Agents: Trends and Training

Back to results index page  REO sales may be decreasing – 91 percent of agents were involved with less than 20 REO deals in 2011, while 2 percent of agents handled over 100. In addition, rentals make up a

Truth About Agents: Splits and Office Satisfaction

Back to results index page Last year, 27 percent of agents intended to change offices, but this year, only 11 percent of agents intend to make a switch. However, 21 percent of agents are dissatisfied with brokerage

Truth About Agents: Marketing

Back to results index page Agents spent more on marketing – about $3,500, or 5.8 percent of their income last year, compared to $2,335, or 4.9 percent of their income in

Truth About Agents: Technology

Back to results index page Agents are spending more and more time online during the day – 81 percent spend more than two hours; only 73 percent of agents spent that much time on the Internet in 2010. The

Truth About Agents: Agent Commissions

Back to results index page After seeing an increase in agents moving to 100 percent commission deals in 2010, last year, we saw a shift away from these transaction/desk fee deals towards the more traditional brokerage splits. In 2011,

Truth About Agents: Associations

Back to results index page Agents felt a little friendlier towards associations, with 67 percent saying they would still join if they had access to the MLS without membership, up from 64 percent in 2010. When it comes to

Truth About Agents: Demographics

Back to results index page What is the average number of years that Chicago’s real estate agents have spent in the industry? How many years have they been with their current company? Do the work in the city or

Host an Open House the Right Way

By Kristi Waterworth The prospect of sitting in a listing for three or four hours on a weekend is enough to turn any agent away from the idea of holding an open house. But think about this: open houses

5 Essential Steps to Hosting the Perfect Broker’s Open

By Peter Ricci Brokers opens, when successful, are more than just meetings between agents at a home – they are exclusive congregations where agents are introduced to new properties for their clients. With the right audience and the right

Quiz: Are You Hosting Open Houses the Right Way?

Are you hosting your open houses the right way, or do you just think you are? Take our quiz to find

Keeping Open Houses Safe

By Shannon O’Brien Open houses have been in the news lately, but those news stories don’t necessarily have to do with selling real estate. There has been an alarming increase in the number of assaults and attacks that have

Calling All Developers and New Construction Sales Agents!

If you have a new construction property, let us know! We would love to include it in our New Construction Status Chart in our Fall New Construction issue. Help agents show your new construction property to their clients by

Estimated Totals From Nationwide Open House Weekend
Can You Handle It: Manage Your Own Brokerage?

By Amber Statler-Matthews There comes a point in every agent’s life when they look at their managing broker or team leader and think to themselves, “I can do that.” But can you, really? What does it take to start

Franchise vs. Start-up: Five Points You Should Know

By Stephanie Sims If the entrepreneur bug bit you and you’re thinking about branching out on your own in this industry, remember these important

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