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The city report card: How Chicago is weathering the COVID-19 storm
The city report card: How Chicago is weathering the COVID-19 storm

Despite recent challenges, there’s a great deal to celebrate in terms of what makes it great to be a real estate broker in Chicago. We check in with real estate professionals who are passionate about our city, and hear about

Industry adaptation at the intersection of COVID-19 and real estate technology
Industry adaptation at the intersection of COVID-19 and real estate technology

The contagious and debilitating nature of the virus has forced agents to adjust their business practices and marketing strategies to reach current and potential

If not now, when? Making it happen for first-time buyers
If not now, when? Making it happen for first-time buyers

Under ideal circumstances, purchasing a home for the first time is daunting. Add a pandemic to an already competitive marketplace, made up of rising home prices and low inventory, and the obstacle course becomes downright

Rethinking gentrification: How to become an agent of positive change in your community
Rethinking gentrification: How to become an agent of positive change in your community

With the cost to buy and own a home rising rapidly in Chicago, some residents see developers and real estate brokers as the enemy. But the true picture is much more nuanced than

The luxury home market in Chicagoland: Meeting the challenges, making the sale
The luxury home market in Chicagoland: Meeting the challenges, making the sale

Chicagoland’s luxury market is still active. Buyers who can afford high-end housing are still willing to take their time and do their homework while seeking the perfect property to meet their individual needs. Agents who are prepared and who have

Time to hit the reset button: Challenging misconceptions about open houses
Time to hit the reset button: Challenging misconceptions about open houses

If you think the only reason agents engage in open houses is to appease sellers, you’re looking at the process all wrong. Smart brokers have figured out how to employ a multiplier effect to this age-old real estate technique to

The 2020 Truth About Agents
The 2020 Truth About Agents

What does the Chicagoland real estate industry look like, and where is it headed? Those are the questions we hope to answer in our annual reader survey, conducted from Feb. 16 to March 15 this year. In our Truth About

Innovation or disruption? The real state of the market
Innovation or disruption? The real state of the market

The word “disruption” has become somewhat cliche in real estate, but that doesn’t mean it’s not a real phenomenon. Lawsuits, venture capital, tech companies and shifts in consumer patterns all threaten to displace agents from the transaction. How can brokers

Green homes 2.0: Sustainability and resilience in new construction
Green homes 2.0: Sustainability and resilience in new construction

Shifts in the public perception of the planet are impacting the new-construction world in Chicagoland. For some, the solution involves green homes that utilize sustainable materials. But also, the concept of resilience has also become part of the conversation as

No team required: How to succeed on your own
No team required: How to succeed on your own

How do solo practitioners compete without a team? We talked to successful top producers to find out what they do to stand out, and why starting a team isn’t on their to-do lists.

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