Cover Story
I grew up in the real estate business. My mother began selling real estate in 1987 after we moved to New Jersey from living overseas. She was an instant success due to her work ethic, appreciation for her clients
When I came back from New York 28 years ago, I became a receptionist for a real estate company that is no longer around. I went from being a personal assistant to an office manager, and then a managing
By Megan Oster In real estate, the modern definition of customer service means getting in the trenches with clients. Think you provide your clients with superb customer service? Dale Taylor, a broker with RE/MAX All Properties in New Lenox,
By Stephanie Sims You might think you are great with your clients – you find out exactly what they want and you aim to help them find it, whether that’s selling their home or finding them their dream home.
By Stephanie Sims Providing good customer service isn’t just about responding to clients promptly and answering all their questions. It’s also about helping them get exactly what they want, and negotiating for them and counseling them about their best
By Matthew Collis How well are you doing at keeping in touch with past clients and your sphere of influence? What can you be doing better? Answer the below questions and see for yourself. The more “true” answers you
By Kristi Waterworth Americans show support for their military by waving flags or producing spectacular care packages for troops overseas. Few Americans, however, go to the lengths that Century 21 Affiliated Chicago REO Director Noel Christopher and the Residence
By Russ Bergeron Superior customer service is one of the essential standards MRED, Chicagoland’s multiple listing service, has set for itself. A large part of today’s MLS value proposition includes the highest and best support for all of its
by Peter Ricci When Lisa Moze began selling real estate in Hinsdale in 1993, she was presented with a unique phenomenon in the town’s luxury market – the tear-down. A land-locked community, Hinsdale lots were becoming an increasingly valuable
By Stephanie Sims High-end, luxury clients, and especially celebrity clients, require time and effort – not just in terms of customer service, but to keep a deal from falling through, too. “It is so hard these days to do
For luxury properties (in this case, properties with a sale price of at least $1 million), LeapRE found that DuPage and Lake Counties had the largest percent of properties experiencing reductions, at 41.5 percent and 41.25 percent, respectively; however,
By Christian J. Barron What builds an effective online presence? When a potential client searches your name in their Google toolbar, what will they find? What will make your listings come up on the first page of a Google
By Matt Farrell It seems that, as an industry, agents are so eager to have every tool available, that they might buy what’s being sold without doing their own research to see if it really works. What people interested
By Gary Lucido If you want to read an article about how to develop a killer blog that will quickly deliver numerous phone calls from clients ready to do business with you, then read no further – because I
Rich Rogala, Digital Strategist, Business Development Coach, Coldwell Banker Residential Brokerage With approximately 90 percent of all potential clients starting their home search online, according to 2011 National Association of Realtors Profile of Home Buyers and Sellers, many real
A content sharing service that allows members to “pin” images, videos and other objects to a virtual pin board, the social media site Pinterest is more than the latest hot fad. According to recent web analysis, it was one