Improving Your Business

Stories, articles and advice aimed at improving your business

6 Ways Chicago’s New Affordable Housing Requirements will Affect Development

The city of Chicago recently enacted new changes to the Affordable Requirements Ordinance (ARO), which impacts multifamily residential developments that have 10 or more new units and also require rezoning, city land, downtown planned developments or city financial assistance.

How Buying New Construction Has Changed – and How it Hasn’t

Red Seal Homes has been building homes for more than 80 years. Not many builders can say that. Over the past eight decades, a great deal has changed in our industry, but what’s even more remarkable is what hasn’t

Hispanics will be Key Driver of Housing’s Future

The Hispanic demographic struggles to recover from housing crash, but could become a big shaker in future markets Between now and 2020, roughly four out of every 10 new households in the U.S. will be headed by someone of

How Do Chicago Brokerage Websites Rank?

Chicago Agent analyzed Web traffic data from Alexa.com, a leading analytics firm, and collected its findings in the infographic below. The numbers were pulled the week of May 18, and the brokerages are ranked in alphabetical order. How does your brokerage

What Chicago Brokerages Have the Best Social Media Presence?
240 Million Unique Visitors to Real Estate Websites in 2014

There were 240 million unique visitors to real estate websites in 2014, but where did they go? And where is that traffic coming from? Find out in our infographic below with statistics from a RealTrends study on the market’s

Building a Website: 7 Steps to Getting Started

Seven easy steps to building a real estate website The purpose of a good website should be to instill trust, amplify brand awareness and, ultimately, nurture prospects that will later turn into clients. Here are some “musts” for any

Are You Adhering to Google’s Mobile-Friendly Guidelines?

If your website isn’t mobile friendly, then Google may not want to be too friendly to it. And for a real estate agent, how Google feels about your site is crucial, because almost 90 percent of new home shoppers

FAA Awards Commercial Drone Exemptions

Federal Aviation Administration approves 400-plus commercial drone exemptions As of late May 2015, the Federal Aviation Administration had granted 434 section 333 exemption petitions, which allow for the commercial use of unmanned aerial vehicles, or drones, and among them,

Study: Faster Broadband Speeds Boost Home Values

New study finds broadband speeds play big role in home searches An overwhelming share of prospective homebuyers will turn down the perfect home if it lacks access to high-speed Internet. That was the surprising finding of an ISPreview survey,

Top-Producing Agents Come From Dorm Rooms, not Boardrooms

As a company engaged in the business of helping brokers recruit agents, we at Wright Brothers Inc. are most interested in understanding where top agents come from. So, we had an idea: Let’s call each of the top 100

Inside Luxury Listings: Millie Rosenbloom, Baird & Warner

OFF-MLS LISTINGS What are your thoughts about off-mls listings? ADVICE FOR NEW AGENTS What is your advice for agents who want to work with clients in the luxury market? AN EVOLVING MARKET In your experience, how is the luxury

Luxury Panel: What Millennials Want

The following is a re-print of a Coldwell Banker Previews Inside Out discussion with the Luxury Institute’s Milton Pedraza, Luxury Daily editor Mickey Alam Khan and Forbes’ Millennial reporter Larissa Faw, which aimed to uncover what Millennials really want

Why Robots Cannot Replace Real Estate Agents

Advances in technology have allowed people to search for real estate from the comfort of their home. They can review floor plans and photos, even use Google maps to get a feel for what might be their new neighborhood.

5 New Twitter Features That Will Change Your Business

Twitter has been making serious changes in recent months, and they’ll all impact how you use the platform for your business. Twitter is among the most useful social media platforms for real estate agents today, but like all forms

Agent Safety: Half of Brokerages Failing

A new study from NAR shows more than 50 percent of brokerages are failing their agents in terms of providing proactive safety procedures. On Sept. 31, 2014, after an exhaustive search, Little Rock, Ark. police found the body of

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