Improving Your Business

Stories, articles and advice aimed at improving your business

What agents and their clients should know about moving scams

Agents have a responsibility to do right by their clients in every way possible, but in the complex, lengthy process of buying and selling a home, not everything may be within an agent’s full control. Criminals and con artists

Getting buyers off the fence in the new year

With limited inventory and rising interest rates, clients who have been thinking about buying a home in 2019 may feel cautious about jumping in. In fact, Fannie Mae’s most recent Home Purchase Sentiment Index recorded a 12-percentage point decrease in

Home tech in the spotlight at CES 2019

The long-running consumer tech trade show CES returns to Las Vegas once again this year, hosting some 180,000 people who come to see the latest technology of all kinds. While the four days of CES feature more than 4,500

5 things your clients can do to sell next year

Embracing spontaneity may be good for last minute Blackhawks tickets or a dinner out with friends, but preparing a home to sell on the fly – not so much. The spring market is generally one of the more active

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4 tips on working with international buyers

Reaching international buyers is paramount to success in some markets. While many agents spend money on print and other advertising in foreign cities,  by and large the best bang for your buck is to begin fostering relationships with local

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Why millennial homebuyers should reconsider renovations

By Mainstreet Organization of Realtors With reasonably priced homes in Chicagoland continuing to fly off the market, finding a move-in-ready home packed with amenities may not be plausible for homebuyers who aren’t willing to come in, at or above

Tech Watch: RealSavvy aims to make it easier for clients, agents to talk

Categories: CRM, Website creation, IDX RealSavvy, which started in 2014 with the goal of making it easier for agents and their clients to communicate, has recently rolled out its newest offering, an interactive CRM tool. It allows clients to

Technology may be changing how real estate agents view safety

Although Realtor Safety Month is coming to a close, it is important for agents to continue to be aware of potential security concerns, especially as technology evolves. One of the new concerns for modern agents is surveillance from technology

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5 issues you face when inheriting a house

The recent death of legendary singer-songwriter Aretha Franklin initially posed a quandary for her four surviving sons. Because she didn’t leave a will, her $80 million fortune – including Franklin’s numerous real estate holdings – likely will take longer

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Online application or in-person interaction: What do buyers prefer when applying for a home loan?

As the real estate world becomes more digitally focused, homebuyers are leaning on tech and online tools during various points in the homebuying process. Whether it be looking at homes online or applying for loans, buyers are expecting digital

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Facebook removes certain targeted advertising options amid HUD discrimination complaint

Facebook recently announced changes it will be making to its advertising tools after the company was accused of potentially enabling housing discrimination on the platform. Earlier this month, the U.S. Department of Housing and Urban Development filed a discrimination

Trulia Neighborhoods launches to provide crowdsourced localized information

Trulia is launching a new tool to help buyers, renters and agents learn about an area with their new feature – Trulia Neighborhoods. The new tool, which is available both online and as a mobile app, is a crowdsourced

Buying homes is the most stressful event in modern life for Americans. How agents can help them

Source: homes.com Purchasing a home is meant to be a joyful accomplishment, but many Americans found the the event to be stressful. A new survey from Homes.com found that nearly 40 percent of Americans said purchasing a new home

HUD files housing discrimination complaint against Facebook

The U.S. Department of Housing and Urban Development (HUD) filed a discrimination complaint against Facebook Aug. 17. HUD claims that the company violated the Fair Housing Act by allowing landlords and home sellers to target or exclude users from

Four tips agents can use to help clients choose the right interior designer and contractor for home remodels

As much as we like to talk about “curb appeal,” the interior design of a home is just as important to buyers and sellers. For sellers, a home’s design needs to be inviting, warm, and reflect what buyers are

Navigating low inventory with buyers as a new Realtor

By Mainstreet Organization of Realtors It’s no secret that there are currently more prospective buyers than there are homes for sale in the Chicagoland area. As a Realtor — even if you’re just breaking into the business — you’ve

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