Real estate is one of the country’s largest industries in terms of spending power, having spent nearly $27 billion on advertising in 2016, according to research firm Borrell Associates. Social media has taken a while to capitalize, perhaps intimidated

Technology is changing at such speed that it can be difficult to stay up to date on the latest trends. From new social media networks to mobile apps to virtual reality, the number of tech tools available to Realtors

Fannie Mae has followed Freddie Mac’s lead in providing an appraisal-free mortgage program, which is available immediately. The program is only available to a specific group of approved mortgages. This will allow lenders to offer better efficiency and cost

With the VA guaranteed home loan program currently providing borrowers the potential for 100 percent financing of up to $424,100, the condominium market can offer a veritable smorgasbord of opportunity, versus the less expansive selection of offerings in the

Today’s mortgage lenders find themselves in the challenging position of dealing with the same high demand for housing and low inventory that real estate professionals face on a daily basis. While the lenders don’t have to go out and

Jerome Wade, president of Wade Enterprises and Associates, Inc. and founder/president of the Southside Builders Association, has been a central force in Chicagoland real estate for over four decades, especially in his work developing the residential market in emerging

Ken Fixler, President | Barnett Homes How often do agents participate in your transactions? We rely on a network of agents to not only list and market our homes, but also help us identify lots and homes for redevelopment.

Like most of the nation, the housing market in Chicago is caught up in a perfect storm of high demand and low inventory. It’s the sort of situation that can offer phenomenal benefits for developers and the agents who

Number of years in real estate: 2 Describe your look: Classy and fun. What do you consider a “fashion don’t”? Overaccessorizing. What is your favorite piece of clothing and why? My little black dress because it is a timeless

Below are the current stock prices for publicly traded Chicagoland builders that were ranked among the top 20 on the Builder 100 list by Builder magazine. D.R. Horton | Total closings: 41,652 | Gross revenue (in millions): $12,645 Since

In order to make sure you’re using lead generation tools that are actually working for your business, you need to assess them to see if they are worth your time and money. The first step is to come up

In the world of real estate, it’s all about leads. However, leads mean nothing if you fail to generate them correctly. Here are five common lead generation mistakes to avoid if you want potential clients to become real clients.

(With contributions from Claire Fountas) What does today’s homebuyer want? Given the choice between more space and a greater variety of neighborhood amenities, many homebuyers are deciding not to choose at all. A pair of Chicagoland neighborhoods are attracting

Chicago is a city of 77 distinct neighborhoods situated within a sprawling metropolitan area that includes suburbs in Cook County and the collar counties of DuPage, Kane, Lake, McHenry and Will. Each of these places has its own distinct