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New Sales Strategy Looks Beyond Price

By Cynthia Gregory Most buyers believe that negotiating the lowest possible purchase price is the way to go in this market, but in fact, focusing on cost alone can end up draining hundreds of dollars every month from an

Cooking Up Simplicity at the Design Level

By Peter Ricci A few years into the new millennium, when the housing market was performing swimmingly and terms such as “subprime credit crisis” and “credit default swap” were found more in economic journals than evening newscasts, Christine Ingraham

MRED Training Courses: Tailored To Your Needs

By Russ Bergeron Questions agents have pertaining to education and training have answers that often go hand-in-hand with their budget. While virtually all agents agree that education is vital to staying successful in the industry, some worthwhile classes and

Haven’t Renewed Yet? Read This NOW

By Joe Bean If you’re one of the 15,000 salespeople and brokers who has completed your state-mandated real estate license transition, good job – you have not procrastinated about something particularly important to your

A Flaw in the System: Courses vs. Reality

By Stephanie Sims Are real estate courses and training seminars really preparing agents for what they will actually experience in the “real world” of the industry? An ongoing murmur in the real estate community has been that real estate

An Agent Who Prefers “Old School” Education in Classrooms

Anyone who has gone outdoors in the past few years can see how much the market has changed. Neighborhoods that once were filled with families and newly remodeled houses are now littered with foreclosures, and such dramatic transitions indicate

Final Designation

By Christian J. Barron Designations and certifications acknowledging experience and expertise in various real estate sectors are awarded by NAR and each affiliated group upon completion of required courses. NAR and its affiliated institutes, societies and councils also provide

What Qualities Should Every Top Producer Possess?

What are the top 10 qualities every top producer should have? Here were the top 10 qualities top producers shared with

Top Producers’ Best Advice for Agents

What sort of guidance were top producers following early on, leading them to attain top producer status today? Several top producers remember the best piece of advice they listened to – and look where it got them! Here, they

Learning From Experience

By Cynthia Gregory According to Mary Opfer, a RE/MAX agent in Cary Grove/Crystal Lake, while marketing is important, nothing beats what clients truly want – a knowledgeable professional who genuinely cares. Opfer credits her success as a top producer

As If It Were Your Own: Reconsidering the Basics When Selling

By Peter Ricci Among the many spectacular claims and observations found in Steve D. Levitt and Stephen J. Dubner’s best-seller “Freakonomics” book, perhaps the most noted (and infamous) was the statement that real estate agents sell their own properties

The Importance of Customer Service: From Restaurants to Real Estate

By Kristi Waterworth Most top-producing Realtors, when asked for the secret to their success, might name off a half dozen customer-centric business practices and talk about how they built their career in little steps. Few will credit a $1

Top 10 Visited Real Estate Sites in the U.S.

The following report shows websites for the industry ‘Business and Finance – Real Estate’, ranked by Visits for the week ending

Making the Switch from Realtor.com to Zillow

By Megan Oster Lori Cromie of Residential Real Estate Services has consistently been a top seller for her office – so when she received zero sales from advertising on Realtor.com for years, she knew there was a problem with

What is the Best Investment?

Everybody’s marketing budget is different – what should you be spending yours on to get the most ROI? Marketing Manager Chris Haran gave his opinion as to which website’s offerings are the best deals for different

What Legislation Could Mean for the Housing Market in 2012

By Megan Oster The 2012 elections may not begin until November, but Democratic and Republican nominees are already debating two radically different views on what government policy should be for the housing market, with ideas on the Federal Reserve,

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