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Testing free AI content generators for real estate

We tested three AI tools commonly used by real estate agents: ChatGPT, Microsoft Copilot and Google Gemini.

Why the time is right for 850 Lake Shore Drive

The Lake Shore Drive conversion project from Crescent Heights has something else besides location working in its favor: Timing.

The lending side of the second-home market

The second-home market remains strong in the Lake Geneva area, where Richard Honquest lives. The Preferred Rate VP explains that local knowledge is essential in helping clients secure a mortgage.

Riverwalk Partners: 27 equal partners and no disagreements

Even the closest business partners have occasional disputes. So how does Riverwalk Partners, a large team of 27 equal partners, avoid constant drama and disagreement?

Crafting a presence: Social media for (relative) beginners

You don’t need to be an influencer. However, every working agent should manage some type of social media presence, if only to demonstrate you’re still in business.

The county-specific data on Chicagoland luxury properties

MRED data from the first quarter of 2024 reveals a detailed look at the upper echelon of home sales across Chicagoland.

Don’t wait on the lending market to meet you

Wintrust Mortgage Senior Vice President, Regional Manager Tricia Brouwers shares her view on what loan officers should expect through the end of the year.

How Jeff Lowe remains at the top of his game

Jeff Lowe, of The Lowe Group with COMPASS, sat down with Chicago Agent to discuss how he maintains his place as one of the city’s top producers.

Agent talk: How my mentor helped me learn and thrive

Real estate mentorship works, but don’t take it from us. These three rising agents shared with Chicago Agent how their mentors have inspired them, helped them and set them up to succeed, even in this challenging housing market.

Closings begin at The Reed as doors open to residents

The Reed, the latest residential tower by developer Lendlease, is officially open for move-ins. Condos have begun closing, priced from the low $400,000s to $1.4 million.

Tommy Choi looks back to move forward

Tommy Choi’s Facebook page is an industry gold mine: A hot spot for the latest real estate events, not only in Chicago, but also on the national stage. He’s always posting with a smile — and, sometimes, with advice.

From team member to team lead: Andrew Castillon shares his experience with each

Andrew Castillon cut his teeth in the real estate industry in team environments before moving on to launch his own team this year: The Lincoln Advisory Group.

Lending a hand: How Wintrust’s Bill Katsoolias works with first-time homebuyers

When it comes to financing a new home, not everyone is ready for the first conversation. That’s what Bill Katsoolias has learned after nearly 30 years in the lending business.

TikTok tale: How one Chicago agent is using short-form video to boost her business

TikTok has more than 150 million users in the United States, putting the social media app on par with Instagram and Facebook as a business tool to reach customers. That’s especially true in real estate.

Luxury home sales — they’re more than just a price point

What, exactly, counts as luxury in real estate? Jenny Ames, CEO and license partner at Engel & Völkers Chicago, has a unique view on the hot topic.

CrossCountry Mortgage’s newest team: a story of collaboration and friendship

Jamie Franz, Bradley Rasof and Scott Schneiderman have been in the mortgage business for decades — and they’ve been friends for almost as long. Now, they’ve teamed up formally at CrossCountry Mortgage.

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