There’s no replacement for the perspective of real estate agents who are actually on the ground, selling homes and interacting with consumers on a day-to-day basis.
For this, our seventh annual survey issue, we analyzed hundreds of anonymous responses. Our respondents told us how they really felt about their brokerages, which marketing activities they thought were most effective, what their clients’ biggest challenges are in today’s market and much more. Overall, agents seem cautiously optimistic about the next 12 months, with many of them expecting to spend more and sell more in 2016.
What do you think about the results? Do they reflect your experience as an agent? We want to hear from you. Send comments and questions to marie@agentpublishing.com.