Improving Your Business

Stories, articles and advice aimed at improving your business

Attorneys and Short Sales

By Michael Gunderson For many real estate professionals, short sales are becoming increasingly common transactions, more so than they have ever been before. The nature of the current real estate market, as well as the alarmingly high number of

Five Steps to Break Free From Bad Habits

By Tamara Vaughn As much as you don’t like to admit it, you are the only one who has authority over your behaviors and actions. Only you can take responsibility for yourself. That’s not something most people like doing,

Improving Your Business: Personal Branding: More Than the Brands You Wear

By Brenda Bence When you hear the words personal branding, do you think, “That’s for people who are into how they dress,” or “That’s for people who are into self-promotion?” Unfortunately, those are just two of the myths that

Improving Your Business: Stay Upbeat in Any Cycle

By Christina Noelle Staying focused and positive is a challenge in the real estate market today. Everywhere you turn someone is yelling into your ear that the sky is falling. Nightly newscasters broadcast regular stories projecting doom. Even the

Improving Your Business: The Greatest Leverage in Real Estate

By Dirk Zeller There is a growing belief that creating a large team of producing agents under you creates the best leverage in the business. There are more agents today trying to create leverage through people than ever before.

The Greatest Leverage in Real Estate

By Dirk Zeller There is a growing belief that creating a large team of producing agents under you creates the best leverage in the business. There are more agents today trying to create leverage through people than ever before.

Stay Upbeat in Any Cycle

By Christina Noelle Staying focused and positive is a challenge in the real estate market today. Everywhere you turn someone is yelling into your ear that the sky is falling. Nightly newscasters broadcast regular stories projecting doom. Even the

Buyers Beware

Fraudulent credit repair companies can make matters worse for your clients By Douglas Muir The current credit crisis is hitting close to home. Foreclosures are on the rise and people face tough times when their adjustable-rate mortgages keep climbing.

Selling to the Foreign Market

By Michael Lerner My business is U.S. real estate, so the recent reports of solid earnings by U.S. corporations with substantial international revenues, like IBM, Google and Coca-Cola, would not seem to apply. But, in fact, the foreign sector

Don’t Forget the Attorney

By Michael Gunderson On a recent flight from Chicago to Phoenix, I found myself in what I like to call airline purgatory — sitting in a motionless plane grounded on the O’Hare tarmac. As I sat there cursing United

Find Your Ethics

By Jason Burkholder Do you know where your ethics are? That’s the question the National Association of Realtors (NAR) wants to know the answer to. As you may know, this year it’s time for us to once again complete

Become an Agent Superstar – Ten critical areas to master

By Voss Graham Becoming an agent superstar is all about the choices you make. There is good and bad news to this statement. First the bad: What got you here today will not necessarily make you an agent superstar

Working With First-Time Homebuyers

By Justin Lopatin As the spring and summer housing markets begin to heat up, many first-time homebuyers (FTHB) will enter into this attractive buyers’ market. However, with all of the negativity surrounding the mortgage world, such a buyer can

Getting Your Listings Sold — And Fast

By Wendy Jones In this fiercely competitive marketplace, you want your clients’ homes to stand out from the current glut of listings. Not only do you want them to stand out, but you also want them to sell fast.

Managing Homeowners’ Expectations

By Steve Harney The days of quick home sales, selling for top dollar and pricing wars on homes have been pushed to the wayside. Today’s successful real estate agents know that merely getting the listing isn’t enough; you now

Add Sex Appeal to Home’s Curb Appeal

Landscaping can increase a home’s value in any market By Kevin Marko Everyone knows sprucing up the inside of a house can help it sell better. But suggesting your client add sex appeal to their home’s curb appeal by

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