Agents never publicly disclose their splits, but should that change? Howard Schultz, the famed CEO of Starbucks, recently proclaimed that “the currency of leadership is transparency,” and his comment snuggled up quite nicely with what is a new trend

It’s easy to make these mistakes while using Facebook, but that doesn’t mean you should make them! Facebook can be one of the most useful tools in a real estate agent’s marketing apparatus, but there are definite mistakes that

“My goal in sailing isn’t to be brilliant or flashy in individual races, just to be consistent over the long run.” – Dennis Conner  Dennis Conner, the great yachtsman, came to be known as Mr. America’s Cup. But he

How are some top producers not the greatest at Twitter, yet are great at converting online leads? How do some still use their 2008 Blackberry, yet have an easy time getting people online to pay attention and trust them?

Is “location, location, location” still relevant in today’s housing market? Absolutely! “Location, location, location” is one of those eternal mantras in real estate, but how much significance does it hold in today’s ever-evolving housing market? Unsurprisingly, the answer is:

What tips should you follow, to ensure that you have the very best interactions with your clients? We’ll start out with an obvious statement – any real estate agent’s business is only as good as their clientele, and the

“All failure is failure to adapt, all success is successful adaptation.” – Max McKeown Here’s a simple truth in real estate: what worked yesterday won’t always work today or tomorrow. A perfect example of this is marketing. Some marketing

Danielle Hale of NAR tackles existing-homes sales to determine what the most popular closing dates of 2014 were. It’s a whimsical if not slightly tired cliché to say “it’s all in the timing,” but in rare form, it’s one

Sure, the economy is doing better than it was a year ago, but the narrative extends far deeper than that. New survey data from Pew Research is very much in line with the government’s latest jobs numbers, as more

Everyone wants to appear smart, but new research suggests that there are specific approaches one must take. First impressions are hugely important in real estate, and it’s especially important that you present yourself in an intelligent, learned light; after

We know that many Millennials are sitting on the homeownership sidelines, but what about the peeps who DO buy homes? We report quite regularly on the myriad reasons that Millennial homeownership remains low, but what the Millennials who have

There have been some positive developments in housing and the economy, as of late, that that has not translated to widespread sentiment among consumers. Call it “The Great Economic Divide.” Though the economy and the housing market have both

Homeowners look to spruce up the place in 2015; here’s how… When people hear homeownership, especially for first-time buyers, it’s easy to imagine this process in which an agent takes you around to a number of perspective properties, you

So, word is spreading that the FHA will lower the cost of its mortgages; here are the things you should know about it. News broke yesterday from a variety of outlets that the FHA is planning on reducing borrowing costs

Zillow opts not to renew ListHub contract and implements plan to secure direct feeds to local MLSs. Creative Commons: Casito, http://commons.wikimedia.org/wiki/File:Archery_target.jpg Who holds of the gauntlet, Zillow, Trulia or realtor.com? “The Big Three,” they are called, and for good

What obstacles remain in the homebuying process? Consumers have many expectations for the housing market in 2015, but they’re also operating under little allusion as to the obstacles that remain in place between them and their dream home. So