Improving Your Business

Stories, articles and advice aimed at improving your business

The brokerage decision: To iBuy or not to iBuy?

Real estate brands large and small have a particularly big question facing them in terms of iBuyers: Should they offer their own iBuyer platform to ensure listing agents have all the tools necessary to win clients?

Laricy, Siciliano and Jacklin on iBuyers

The age of the iBuyer has arrived, and while the trend has not quite hit the Chicago market, these three brokers are already preparing themselves for what the future of home sales means for their business.

How to stay relevant in the age of iBuyers

While iBuyers aren’t really active in Chicago yet, other markets are seeing a vastly different picture. That’s why the session on iBuyers was one of the most highly anticipated panels at the Accelerate Summit event put on earlier this month by our sister publication, Houston Agent magazine.

What do Chicagoland agents think of iBuyers?

Will iBuyers move into the Chicagoland market? What impact will they have on the industry? Find out what readers of Chicago Agent magazine think.

MRED endorses NAR pocket listing policy

The debate over what NAR and multiple listing services should do about off-MLS listings seems to be coming to a head, though the final policy isn’t fully ironed out yet. Find out where it looks to be heading.

Hiring an assistant? Be careful when doling out tasks

There are specific rules for what unlicensed assistants can do in Illinois. Check out our quick guide on what tasks they are precluded from performing.

Employee or independent contractor?

A lawsuit against Florida-based Cervera Real Estate – and a new bill passed in California – raise the question of classification.

Broker as politician: How involved agents transform communities and their business

The interests of brokers and politicians often overlap, as both seek to promote and improve communities. But politically active agents take a more direct approach by advocating directly for changes or improvements.

How political nerdiness can translate to more business

Learn why Sophie Morrison attends Chicago City Council zoning board hearings, regular updates from Chicago Association of Realtors government affairs directors, neighborhood development meetings and any other local gathering that might help her learn about what’s around the bend for Chicago’s real estate market.

Should Chicagoland brokers disclose home hauntings?

It’s a common TV trope, but what should you know when dealing with a home that may be haunted?

Real estate marketing 101, courtesy of Facebook

A guide from the social media giant offers insights on digital marketing strategies for agents.

Three ways real estate is getting smarter

DLA Piper’s Global Real Estate Summit examines ways in which technology is disrupting the market.

How student housing is making Gen Z harder to please

Developers of both dorms and off-campus housing are offering smart design solutions that create a sense of community in an organic, inconspicuous way. And young people look to replicate that when they start “adulting” after college.

A look at two routes into the new construction market

We examine two routes into new construction by speaking with Liz Brooks, Belgravia Group’s executive vice president of sales and marketing, and Millie Rosenbloom, a Baird & Warner agent who is a three-decade veteran of new construction sales, from townhomes to high-rises and detached single-family homes.

Team leaders share their secrets to success

How do successful teams come about in the first place, and what do their leaders do to ensure continued viability? We speak with the leaders of local teams to learn what works.

Making the dream work: How teams fit into brokerages

We spoke to the people who manage teams at the three local brokerages to learn how teams fit into the larger picture.

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