Lead Generation

While client outreach is much easier in “set it and forget it mode,” it’s important to check in on your systems to make sure they’re functioning properly. Here’s how.

It’s time to start thinking about your goals for 2020. Here are a few dos and don’ts to keep in mind as you set your course for the next year.

A guide from the social media giant offers insights on digital marketing strategies for agents.

In real estate, networking can be the catalyst to getting more involved in the community, building lasting relationships and hopefully increasing your referrals. Learn how to capitalize on events to move your business forward.

Now is not the time to ditch old-fashioned methods of generating leads in favor of online services. In fact, industry professionals value offline options much more than Web-based options, according to the results of a recent Imprev Thought Leader
Are real estate agents still an integral part of the homebuying process, or is the Internet impeding on their influence? It’s been one of the more prevalent themes in housing the last 15 years – when will the Internet
It’s one thing to get a lot of good, high-quality real estate leads, but converting those leads into lifelong, loyal clients is quite another. And working hard and spending a lot of money on lead generation can be futile
“Be yourself; everyone else is already taken.” -Oscar Wilde In my first post on marketing strategy, I opined on how many real estate agents’ sabotage their approaches to self-marketing with a lack of strategic planning. More than just a budget,
Clients have many reason to hire real estate agents, but what reasons have been the most prominent thus far in 2013? You’re a great listener. You’re a friend of the family. You came highly recommended. There are many reasons
Real estate depends upon great relationship, but how can you build relationships when email and the Internet have reduced face-to-face interactions? Craig Witt of EXIT Realty explains. Relationship building is key to any business that involves P2P interaction. The