Tech
Anyone who’s bought a home knows that it’s usually only a matter of days after closing that their mailbox is inundated with marketing materials. The idea from Amazon is to give consumers an incentive to use an agent through one of Realogy’s brands, while giving Amazon a reason to attract customers who, presumably, will come back for more as they set up their new homes.
A transaction management company and CRM/website provider join forces, and a Google-backed company that matches sellers with agents and cash buyers announced it’s acquired a lending startup.
Artificial intelligence has moved past its initial hype phase and chatbots have not only managed to survive beyond this first phase but are thriving because of their tangible benefits. With more and more people looking to ensure customer engagement and loyalty in a space where potential clients are flooded with options, chatbots are increasingly being implemented.
Many agents and brokers are already using predictive analytics to determine homebuyer patterns and behaviors, and the trend lines point to more adoption of this technology as it matures.
Though @properties is one of very few independent shops that develops technology in-house, co-founder Thad Wong said they didn’t initially set out with any particular focus on technology.
Learn how one Dream Town agent rolled up his sleeves and got to work employing his limited programming skills to create a site for his business that uses a custom-built search function.
Keeping up with the latest tools requires not just deciding to use technology, but ensuring everyone on the team is able to take full advantage of it.
Our tech survey reveals many readers believe real estate pros are best at predicting who is going to move in a given neighborhood. Also: what agents want in a tech partner, the big data companies they’re using and more.
There are a few technologies that are poised to make significant leaps in the next year or so. How will they affect how you
do business?
Social media experts and real estate agents share ideas for how to use the platform for generating business in an era of declining trust.
This year is one of continued change in home design as consumers get revved up about more livable spaces and a surge in new home-centered technology. Trends are constantly changing, and this year, homeowners want design that will create
The U.S. Census Bureau is renewing its push to stimulate innovative technological developments through the use of its own data. The Opportunity Project (TOP), a collaborative effort between government agencies and private tech firms, continues to build upon initiatives
The owner of real estate franchise brands including Coldwell Banker and Sotheby’s International Realty announced the launch of a new unified tech platform, Desk, that enables its agents to access key digital tools all in one place. Desk can
The long-running consumer tech trade show CES returns to Las Vegas once again this year, hosting some 180,000 people who come to see the latest technology of all kinds. While the four days of CES feature more than 4,500
Categories: CRM, Website creation, IDX RealSavvy, which started in 2014 with the goal of making it easier for agents and their clients to communicate, has recently rolled out its newest offering, an interactive CRM tool. It allows clients to
Facebook recently announced changes it will be making to its advertising tools after the company was accused of potentially enabling housing discrimination on the platform. Earlier this month, the U.S. Department of Housing and Urban Development filed a discrimination