The Lake Shore Drive conversion project from Crescent Heights has something else besides location working in its favor: Timing.

Agents in these second-home markets popular with Chicagoland residents are selling a lifestyle. Here’s how they do it.

The second-home market remains strong in the Lake Geneva area, where Richard Honquest lives. The Preferred Rate VP explains that local knowledge is essential in helping clients secure a mortgage.

Mentoring agents requires a tailored approach for each individual. One-size-fits-all does not apply. Here’s how three Chicagoland real estate mentors are stepping up.

Behind every home sold is a connected network of agents, lenders, inspectors, attorneys and other professionals ensuring that the transaction goes as smoothly as possible — or working together toward a solution when there are snags.

Even the closest business partners have occasional disputes. So how does Riverwalk Partners, a large team of 27 equal partners, avoid constant drama and disagreement?

Staying top of mind in real estate requires a regular presence on social media and a little strategy: Know where your audience is and give them the information they want.

You don’t need to be an influencer. However, every working agent should manage some type of social media presence, if only to demonstrate you’re still in business.

Matt Laricy debuted his real estate video podcast Laricy Live on YouTube five years ago. Today, he has 32,000 subscribers.

It may require changing your way of thinking, how you market and brand yourself, and where you invest your resources.

MRED data from the first quarter of 2024 reveals a detailed look at the upper echelon of home sales across Chicagoland.

Chicagoland’s problems with race are well documented. What’s less known is how closely racism and housing policy are intertwined, and how things like restrictive covenants, redlining and contract buying were the city’s answer to the Great Migration.

Welcome to the 2024 version of the Truth About Agents, where we survey our readers to find out what’s what about the Chicagoland residential real estate industry.

For some lenders, forging a niche in the lending field can be essential to survival, especially in a housing market with fewer home sales and fewer refis.

Wintrust Mortgage Senior Vice President, Regional Manager Tricia Brouwers shares her view on what loan officers should expect through the end of the year.

Balancing high-level sales while running a business begs the question: At what cost does freedom come? Chicagoland broker-owners weigh in.