Sudler International Realty has joined with WREA as Weichert, Realtors – Sudler International, according to president/CEO and sole broker/owner of Sudler International, Sergio Martinucci.
Although Sudler International will be under the Weichert brand name, the franchise will still be an independently owned and operated franchise under the WREA. The announcement came five months after Sudler International Realty became an independent agency, according to a press release.
“The move to Weichert is the result of some investigation, during which I learned, among other things, that Weichert, Realtors had a very profitable year,” Martinucci said. “The last several years have been challenging for our company,” he added. “The Weichert name and image will do us a world of good.”
Martin J. Rueter, president of WREA, traveled from the company’s headquarters in New Jersey on July 11 to introduce Weichert to the agents and staff in person, according to Martinucci. “This is not traditional franchise behavior, but Weichert is run by Realtors, so they do things differently,” said Martinucci.
Along with its newest franchise, WREA has nine other franchised offices in the Chicagoland area. The organization launched its first affiliate in 2002 and was identified as one of the nation’s fastest growing franchises by Entrepreneur Magazine in 2005.