Cover Story

Vol. 4, Iss. 15, Cover Story: Back to the Basics of Prospecting

Back to the Basics of Prospecting When the real estate market is flying high, many agents give little or no thought to the task of prospecting for potential new clients. But when the market is slow, you may find

Vol. 4, Iss. 14, Cover Story: The Greening of Chicago Real Estate

As the world becomes more eco-friendly, Chicago’s developers, Realtors and buyers are discovering that incorporating green practices into the development, design and construction of new buildings is not only beneficial for the environment, but also for business. By Farrah

THE GREENING OF CHICAGO REAL ESTATE

As the world becomes more eco-friendly, Chicago’s developers, Realtors and buyers are discovering that incorporating green practices into the development, design and construction of new buildings is not only beneficial for the environment, but also for business. By Farrah

Vol. 4, Iss. 13, Cover Story: Building a Future Chicago

With advances in building techniques and evolving consumer demands, more urban designers, planners, architects, Realtors and consumers are developing more healthy, space-efficient buildings and homes that are both sustainable and environmentally friendly. By Michael J. Pallerino In his book,

BUILDING A FUTURE CHICAGO

With advances in building techniques and evolving consumer demands, more urban designers, planners, architects, Realtors and consumers are developing more healthy, space-efficient buildings and homes that are both sustainable and environmentally friendly. By Michael J. Pallerino In his book,

THE LURE OF THE SECOND HOME

More people are turning to second homes as investments — among other reasons — in this shifting economy. Baby Boomers are looking for their weekend getaways. And, business people are foregoing a stale hotel room to own something a

Vol. 4, Iss. 12, Cover Story: The Lure of the Second Home

More people are turning to second homes as investments — among other reasons — in this shifting economy. Baby Boomers are looking for their weekend getaways. And, business people are foregoing a stale hotel room to own something a

DO INCENTIVES EQUAL SALES?

What motivates you to attend an open house or sell one property instead of another? Are you strictly in the business of satisfying your clients, or do you occasionally cash in on your efforts? Chicago Agent talked to several

Vol. 4, Iss. 11, Cover Story: Do Incentives Equal Sales?

What motivates you to attend an open house or sell one property instead of another? Are you strictly in the business of satisfying your clients, or do you occasionally cash in on your efforts? Chicago Agent talked to several

How High Tech Are You?

Blogging, PDAs, Bluetooth, Smart Phone; you know the buzzwords, but are you taking advantage of the technology to increase your sales and networking opportunities? If not, you may be losing out to those in the industry who embrace the

Vol. 4, Iss. 10, Cover Story: How High-Tech Are You?

Blogging, PDAs, Bluetooth, Smart Phone; you know the buzzwords, but are you taking advantage of the technology to increase your sales and networking opportunities? If not, you may be losing out to those in the industry who embrace the

Chicagoland’s Rising Communities

By Stephanie Sims It’s funny how a Chicago neighborhood or suburb that people once claimed had “nothing there” or was “a bad neighborhood” can sprout condos, townhomes and retail over a relatively short period of time, turning the area

Vol. 4, Iss. 9, Cover Story: Chicagoland’s Rising Communities

By Stephanie Sims It’s funny how a Chicago neighborhood or suburb that people once claimed had “nothing there” or was “a bad neighborhood” can sprout condos, townhomes and retail over a relatively short period of time, turning the area

Defining Luxury

Selling a luxury home requires such sharpened skills as persistence, professionalism, communication and creativity. Your success depends on how you work with your clients and respond to their needs. And, while some Realtors seem to have mastered the “art

Vol. 4, Iss. 8, Cover Story: Defining Luxury

Selling a luxury home requires such sharpened skills as persistence, professionalism, communication and creativity. Your success depends on how you work with your clients and respond to their needs. And, while some Realtors seem to have mastered the “art

Is a Franchise in Your Future?

Real estate is an industry that allows you to be as successful as you’re willing and driven to be. Chicagoland is full of satisfied agents, whether that means an annual income of $70,000 or $7 million. Some agents want

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