Across Chicago and its surrounding suburbs, new construction is gaining momentum — but not without major shifts in where and how homes are being built.

In this issue, we take a closer look at the forces reshaping the new-construction market, from shifting buyer preferences and regional affordability gaps to the design decisions that are winning hearts — and offers.

Our cover story dives into the reality on the ground for brokers and builders alike. Agents from across Chicagoland — from the suburbs of Will County to the North Shore — share how development is responding to buyer hesitations around interest rates and changing expectations around customization, layout and pricing. One clear takeaway: agents who understand every phase of the build process are bringing more value than ever.

Also in this issue, we look at how design trends are adapting to a more cautious, budget-conscious consumer. In today’s market, buyers are prioritizing comfort, function and livability over flash — from walk-in pantries to family-friendly floor plans.

Nationally, affordability is shifting, too. We also explore how new construction is narrowing the price gap with resale homes, especially in areas where land and labor are more accessible. But that advantage isn’t universal. In the Midwest and Northeast, limited inventory continues to make new construction a premium product, rather than a solution to housing shortages.

And don’t miss our look at how rising downtown rents are reshaping decisions for Chicago renters and developers alike.

Whether you’re working closely with builders or guiding clients through brand-new listings, this issue is designed to give you deeper insight into where the new-construction market is headed — and how to stay one step ahead.