Lori Rowe
Sales Associate, Coldwell Banker Residential Brokerage

Since 1986, Lori Rowe has been calling Coldwell Banker “home.” As a former teacher, Allstate manager and aerobics instructor, Lori has incorporated what she learned in each of these positions to provide the best service possible to her clients and maintain her unbridled enthusiasm for real estate. 70 percent of her business comes in the form of repeat clients and referrals, which means her job rarely feels like “work.” Lori has consistently been ranked in the Top 2 percent of Coldwell Banker Chicago agents. She was the No. 1 for Coldwell Banker Chicago in 1993 and No. 1 in the Northwest Region 11 times. She attributes her success to God, Coldwell Banker’s amazing support & management, her two assistants of 22 and 14 years and her very understanding family and friends.

“If you look good, you perform well! This has been true for me since my college days, when I attempted to pull an all-nighter and trudge to my final exams in sweats & a baseball cap like all my friends (because I thought they were so cool). I hated how I felt: tired, messy and not at peak performance. Since then, I’ve made a point of dressing myself so I can walk out the door feeling like I can do anything, which means you do your best to look like you know what you’re doing! Perception is reality, right? Since the crazy world of real estate can often catch you off-guard, you need to be prepared to jump into action at a moment’s notice. If you don’t feel your best, you won’t do your best.”

Finalists: Nathan Binkley, @properties; Ray Nicolas, Baird & Warner