Each client of Dan Gjeldum’s team is treated as if they are the only one. “We are never in a hurry with our client communication,” says Gjeldum, senior vice president of Mortgage Lending at Rate. “We make sure to answer any and all questions, and make certain that any and all worries they have during the process are resolved well before closing.”
During Gjeldum’s 27 years as a mortgage professional, he has guided clients through a variety of markets punctuated by high rates, low rates, a global financial crisis and a pandemic. “There really hasn’t been something in the mortgage space that I have not experienced, and that absolutely sets me apart from competitors,” he says. “Throw in being a husband and a father of four, and I can relate to almost every client situation!”
Over the years, his business has expanded greatly. He is licensed in 43 states, which allows him to follow clients across the country to serve their financing needs. Whether it’s a new job, a second home, a child buying in another part of the country or other scenario, he has them covered.
While Rate has always led the mortgage industry in tech, he says its new app that puts wellness at the forefront has been a game-changer for clients. Want to take a yoga or meditation class? Find it on the Rate App. Need new homeowner’s insurance? Look to the Rate App. Apply for a mortgage? Use the same app!
A high point of Gjeldum’s career has been the loyalty he and his team share with their clients. “We are now handling our clients’ children’s mortgages, which is extremely rewarding,” he says.
Rate, Inc. is a private corporation organized under the laws of the state of Delaware. It has no affiliation with the U.S. Department of Housing and Urban Development, the U.S. Department of Veterans Affairs, the U.S. Department of Agriculture or any other government agency.