Burt Bhairoo, Real Estate Broker
Lauren Dayton, Senior Vice President, Sales
As Chicago natives, Burt Bhairoo and Lauren Dayton, broker and senior vice president of sales, respectively, with Jameson Sotheby’s International Realty, specialize in the South Loop, the Gold Coast and Irving Park. True local experts, Dayton has lived in both the Gold Coast and the South Loop, and Bhairoo grew up in Irving Park.
The pair make up the Lauren Dayton Group, a duo that’s known for its hands-on approach and capable to sell even the most challenging listings. “We have had other brokers refer us to a listing they can’t sell,” explains Dayton. “We have an extensive portfolio of being the second, third and even fourth broker on a property. We have a successful strategy to sell the listings and have proven it time after time. This year we successfully sold a town home that had a market time of over two years. We were the fifth broker to list the property. We used our proven marketing techniques, and we raised the price by $50,000. We successfully sold it for $30,112 over what the last broker had listed. We truly love the challenge.”
The team believes they work better together. “Two is always better than one,” says Dayton. “Two to cover all showings, two to price, two to give an opinion.” Both Dayton and Bhairoo team up for all their clients. Together, they are process-driven, have a proven to-market strategy and boast a penchant for selling challenged listings. Their strategy includes their go-to home improvement checklist and staging, pricing and MLS strategies.
As an expert on new construction, Dayton has earned a reputation with some of the toughest developers in the city. “They know hundreds of brokers,” she explains. “It’s an honor when they call me to represent them; they could call anyone, but they call me.”
When the duo isn’t selling homes, Dayton can be found pursuing her interest in interior design, spending time with her husband and two children, and enjoying the beach in Naples, while Bhairoo loves to travel, attend concerts and have dinners with friends.