Millennials are interested in smart homes, and are willing to pay more for them. Because these 18- to 35-year-olds represent the first generation born into the digital age, they are thought of with negative connotations like laziness and vanity.

The online real estate brokerage Redfin announced the terms for its IPO, with shares expected to go on sale later this month or early August. Redfin plans to sell 9.23 million shares in the $12 to $14 per share

Zillow has been called the Amazon of the real estate industry – disrupting and revolutionizing the way that homes are bought and sold across the country. However, Amazon may be looking to become the Amazon of the real estate

Fundrise, a Washington D.C. managing company, created a way for prospective homebuyers to crowdfund their future homes. Public investors buy shares in an “eFund,” a limited liability company that develops housing in the city. Investors must make a minimum

  Tesla announced their new solar panels on their website last weekend, offering an alternative option from their solar roof tiles released last fall, which Tesla will begin taking orders for this month. The panels are expected to have an install

  For today’s real estate agent, technology is indispensable in getting the job done quickly and efficiently. According to NAR’s recent 2017 Real Estate in a Digital Age report, agents and brokerage firms rely on a variety of tools

It’s a cliché that technology has revolutionized real estate, but as with most clichés, the statement comes with an abundance of truth – it’s simply night and day comparing the real estate business of old with the one that flourishes

Smart home technologies are one of the most pervasive trends in real estate today, and a recent survey from Coldwell Banker and Vivint Smart Home found that among the currently available varieties, voice automation is the most popular. Understanding

It’s no secret that social media is one of the most effective complements to a real estate agent’s business, and indeed, 65 percent of agents use social media for their business, according to NAR’s latest Member Profile. In order

Katie Lance, known for her work as a social media and content development consultant, is one of the most recognizable names in real estate. She’s owner of her own company, Katie Lance Consulting; is a regular contributor to Inman

News flash: Americans love looking at homes, particularly via real estate apps. Just how much they love those apps, though, has been put into greater perspective by recent research from Google, which interviewed more than 1,000 people, conducted dozens

One of the minds that brought us Uber is trying to change the face of real estate through a mobile app. The app, called Haus, is for buyers, sellers, and agents, and focuses on the offer process rather than home search.

For more than two years, Move Inc. and the National Association of Realtors were embroiled in a legal feud with Zillow Group, Inc. that spanned two lawsuits and multiple countersuits. That is, until Zillow agreed to settle with the

Mastering mobile marketing has become essential to real estate success, especially when selling to Millennials. Four out of 10 homebuyers now start their search online, according to the National Association of Realtors. About 94 percent of Millennials use the

The digital revolution has opened numerous technological avenues for agents to connect with consumers and strengthen their relationships with existing clients. With so many digital channels out there, though, it can be difficult to determine which ones offer value for your

America is a land of ratings. Whether it be primetime television, public schools or restaurants, American culture is uniquely suited to ratings systems, and our culture is awash in rankings, assessments and judgments. So it should be no surprise, really,