Baird & Warner launches BWCONNECT technology platform

by Elizabeth Kanzeg Rowland

Designed to "eliminate the friction of disjointed tech," BWCONNECT will offer digital tools popular with agents.

Baird & Warner recently introduced BWCONNECT, a new in-house technology platform.

Designed to “eliminate the friction of disjointed tech,” BWCONNECT will offer digital tools popular with agents like goal tracking, market reports, marketing resources, CRM tools and personal business snapshots. Additionally, the platform will include access to listings, buyer activity and sales pipelines.

BWCONNECT works with the brokerage’s AI assistant REMI.

Baird & Warner also announced an integration with Canva Enterprise planned for January 2027. Agents will be able to use its content creation, brand management and marketing capabilities at no additional cost.

“Success in real estate comes from combining strong relationships, market expertise and the right business tools,” said Steve Baird, Baird & Warner CEO, in a press release. “The next evolution in real estate technology isn’t about adding more tools; it’s about making those tools work together around the way agents actually do business. That means less time managing technology and more time serving clients, building relationships, scaling their businesses and pursuing new opportunities. When we pair that technology with personalized coaching and professional development, we give agents the tools to build the life they want.”

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