As the branch vice president of Coldwell Banker Realty’s Naperville office, John Carlson partners with more than 150 affiliated Realtors, representing some of the finest listings in Chicago’s western suburbs. For close to two decades, he has built this partnership around three guiding principles — honesty, knowledge and earnest diligence. Through these values, Carlson and his independent agents have been able to offer their clients world-class professionalism and unrivaled customer service throughout the entire buying and selling process.
As a noncompeting manager, Carlson takes a hands-on approach to mentoring affiliated agents. Through ongoing education, associate development events and monthly one-on-one personal business strategies, he dedicates his time to giving individual guidance to help each agent grow their business and sharpen their skill sets. He also fosters a close-knit culture in the Naperville office through a mix of learning sessions that encourage agents to help one other grow, as well as a variety of outside-of-work social events. In addition, he’s involved with a group of affiliated agents who make quarterly visits to the Ronald McDonald House near Lurie Children’s Hospital, providing dinner and comfort to families whose children are being treated at the hospital.
Carlson started his real estate career in 1991 and in his second year selling homes was named top agent in his office, a title he held for eight consecutive years. He received Coldwell Banker’s International President’s Elite and Diamond Society awards year after year. He transitioned to the role of branch manager in 2003 and was later appointed to his current role of branch vice president in 2019.
Bill Coduto, Baird & Warner
Michael Mazzei, BHHS Chicago