After spending nearly 25 years in the music industry mastering marketing and promotional partnerships for some of the world’s biggest artists, Paul Swanson decided to apply his talents to a career that would change someone’s life in a new way. To him, this meant entering the real estate industry and assisting clients with the homeownership process.
Swanson is a broker associate with Baird & Warner, working primarily in Park Ridge and the surrounding near north suburbs. He enjoys optimizing the buying and selling processes for any client who needs his services — first-time buyers, established owners, move-up buyers and downsizers are all included in the transactions he helped guide in the past year. Before working in real estate, Swanson built a career quarterbacking the execution of corporate partnerships with stars such as the Jonas Brothers, Maroon 5, Keith Urban and Taylor Swift. Today, he continues to utilize the relationship-building skills he learned through the music industry. “Balancing the business goals of a top 10 Fortune 500 company with the goals of Grammy Award-winning artists taught me balance and the necessity of a measured, steady approach,” he says.
Throughout his seven years in real estate, Swanson has truly been able to excel among his competition. On several occasions, Swanson took over listings that had proved to be incredibly difficult to sell. Through seamless follow-through and by allowing for open communication, he was able to execute his own best practices and successfully close these properties. In fact, clients consistently describe Swanson as a thorough, detailed and easy-to-reach partner throughout the entire transaction.
Swanson has earned the Five Star Professional award each year since 2016. Additionally, Top Agent Magazine featured him in its December 2019 edition. He is a board member of the Park Ridge Chamber of Commerce, as well as a recent three-term board member of the Chicago chapter of the Michigan State University Alumni Association.