Hayley Westhoff City Residential Specialist
Pam Gottfred MacPherson Suburban Residential and Development Specialist
MacPherson Westhoff Group
With many Chicagoans wanting to sell their homes in the city and move to the suburbs, Hayley Westhoff and Pam MacPherson, saw the need for a team that helped clients accomplish both. In 2016, MacPherson and Westhoff formed MacPherson Westhoff Group, providing their “Urban to Suburban Concierge” service where Westhoff helps clients sell their homes in the city and MacPherson helps find their dream home and neighborhood in the suburbs.
“Using a partnership for both transactions really helped the simultaneous deals be cohesive, smooth and less stressful for our clients,” said MacPherson. She and Westhoff strategically develop a timeline for the sale and purchase of their clients’ homes. The MacPherson Westhoff Group also offers unique resources, including an optional “suburb crawl” to help their clients determine which suburb best suits their needs. The two have been extremely successful over the past year: 98 percent of clients are referrals, and they are projected to sell over $35 million combined in 2017.
MacPherson’s and Westhoff’s real estate knowledge, staging expertise, renovation experience, contractor connections and superb customer service help them stand out in the industry. “We are selling a home, not a house, so understanding that the process is much more than a transaction and keeping our clients emotions as a priority helps and is really appreciated by our clients,” says Westhoff.
Before entering real estate, Westhoff was a high school Spanish teacher in Beverly Hills. When she moved back to her hometown of Chicago, she followed her dream of a real estate career. “I love working with first-time homebuyers because I get to use the teacher in me to help educate my clients,” she says.
MacPherson worked in sales prior to focusing on home renovations, before deciding to combine her strengths into a career in real estate. In her free time, she enjoys spending time with family and cheering on the Northwestern Wildcats football team, for which her husband is an assistant coach and recruiting coordinator. She also supports the nonprofit organization LEAP (Language Empowers All People), which provides language and literacy development programs for underserved children and teens.