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Meet the Three Execs Taking the Reins at Berkshire Hathaway HomeServices

by special contributor

When Berkshire Hathaway HomeServices KoenigRubloff announced that a strategic leadership team of three execs would take the reins, as CEO Nancy Nagy moved into an advisory role, the news piqued the curiosity of those in the business.

The trio of Diane Glass, chief operating officer, along with Mark Pasquesi, president of brokerage, and Joe Stacy, senior vice president and general sales manager, form a power-sharing executive structure.

“A strategic executive team model is common in technology and fast-moving companies, and we’re excited about bringing that to real estate,” said Glass. “The structure is about giving agents more people, more ideas, and more expertise.”

THE AGENT EXPERIENCE

At first glance, it’s easy to see this model gives agents more contact and connection to three leaders who are already well-respected by brokers.

Uniting Glass, Pasquesi and Stacy is a shared passion and vision for an exceptional agent experience. As they meet with agents at sales meetings, this focus clearly conveys a long-term perspective. They are creating an agile broker support platform that can adapt to a changing business.

Pasquesi shared, “Creating an environment and culture where agents want to be comes first. Your agents become the biggest endorsers of the experience, and that attracts brokers and clients who want to be part of that.”

“Adding to our local culture is an amazing story of industry influence. HomeServices of America is the number one brokerage in the nation, and Berkshire Hathaway is a globally respected business name,” said Glass. “We want to help agents make the most of that innovation, and thought-leadership and brand recognition.”

LOOKING IN, OUT & UP

As they are tackling the tasks ahead of them, Glass, Pasquesi and Stacy are charged with looking inward, outward and upward.

Chief Operating Officer Diane Glass envisions a frictionless workflow that drives agent productivity, blending a comprehensive technology stack with white-glove service to agents. Glass will oversee integrated operations, agent and business development and technology.

As president of brokerage, Pasquesi will leverage the agent-centric culture and global brand to attract agents, and open doors in new areas. The brokerage has recently expanded their footprint to Oak Park and Michigan City, Indiana, which has been a draw for brokers in those market areas.

Pasquesi’s Lake Forest office is a model for agent culture as a driver of growth. The office has the top market share in the Lake Forest/Lake Bluff area and is the No. 1 office in Lake County for luxury sales.

As senior vice president and general sales manager, Joe Stacy’s top priority is agent sales growth. His high-energy coaching is personalized for each agent’s business goals. He incorporates clever use of the company’s technology, so that agents can spend less time on repetitive tasks. Stacy also leads KoenigRubloff Cares Foundation, an agent-supported charity that grants more than $125,000 annually and volunteers with local organizations.

“The real estate business has become both broader and more specialized,” said Stacy. “The home buyer and seller journey encompasses lending, title and insurance working in sync with brokerage. Simplifying the processes for agents translates to an even better consumer experience that creates customer loyalty and referral business.”

THE TEAM IN ACTION

Agents are enthusiastically embracing the new leadership model, the initial intrigue has quickly become anticipation for the next steps. Glass, Pasquesi and Stacy have already embarked on a listening tour and are preparing to roll out a fall roster of events, networking, and training, using every format from new media to hands-on workshops. The team is quickly proving that more is better.

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