Michael Emery and Matt Farrell
Urban Real Estate
It’s hard to miss the fast-growing real estate enterprise that is Urban Real Estate. Partners Matt Farrell and Michael Emery have grown their firm through the perfect combination of technology, experience and a collaborative work environment.
Farrell comes from a tech background, specializing in Web design and IT. As a result, Urban Real Estate develops and delivers cutting-edge tools, including proprietary lead and transaction management software, designed specifically for the needs of their agents and clients.
Their company’s website, urbanrealestate.com, has become the primary hub for real estate searches in Chicago, and keeps their agents busy with a steady stream of solid leads.
“Mixing experience with technical innovation allows Urban Real Estate to offer our clients access to the most up-to-date, relevant market data, and it’s presented in a way that is easy to use and fun to play with,” Farrell says.
In addition to his technological prowess, Farrell is a highly skilled negotiator with a keen eye for design, and is one of Chicago’s leading luxury agents. He is also the incoming president for the Chicago Association of Realtors, and his expertise is sought after for both television and print publications.
Emery’s British wit and charm, coupled with his knowledge of the Chicago market, make him both an exceptional agent and manager. His passion for Urban Real Estate stems from a unique company culture where the personal attention of a boutique firm meets high-level marketing and technology.
“Urban Real Estate offers clients the boutique brokerage experience they seek, but with leading technology and a Web presence that far exceeds any large brokerage,” Emery says. “Hands down, there isn’t a better way for sellers to be found than the multi-channel marketing Urban Real Estate offers.”