Contents

Cover Story

What new technologies and systems are agents and brokerages using to generate leads? What traditional methods of lead generation still provide quality results? We found out what’s at the forefront of lead strategy technologies and the mistakes agents make. Read more!

Also…

• Using – But Not Depending on – a Brokerage Lead Generation Tool
• Why Lead Generation Fails: 
6 Mistakes That Kill the Sale
• What’s the Competition Doing?

Editor’s Note

• Lead On Me

National News

• Trulia.com: Real Estate Search Patterns Shifting
• Residential Construction Employment: First Increase Since 2005
• Coldwell Banker Residential Brokerage Expands Operations in Chicago
• Fannie Mae Survey Shows More Confident Consumers

Improving Your Business

• How to Make a Big Leap in Your Business With Small Changes

The Scene

• Guaranteed Rate Holiday Party
• Ryan Hill Office-Warming/Holiday Party
• RE/MAX Holiday Gala
• Urban Real Estate Holiday Party
• Sergio & Banks Realty Holiday Party
• Standard Bank Mortgage Center Holiday Party
• Baird & Warner Holiday Party

Agent Snapshot

• Carmen V. Rodriguez, Broker Associate, Coldwell Banker Residential Brokerage, Edgebrook

By The Numbers

• When Do Showings, Contracts and Closings Spike Each Year?

My Style

• Kim Galvan, Realtor Baird & Warner, Orland Park